Why do you want to be successful?

Here is a follow up commentary on Mac and his door opening antics. Why did he want to open the door? I discuss that in this follow up video.

When you ask why they want success, most people at some point mention that success and the money it brings gives them FREEDOM! The freedom to do whatever it is you want, how you want, when you want. You can do all the things on your list: travel, look after loved ones, give your money and TIME to causes you hold dear and not wonder if you have enough to tide you over. That is a great feeling!
Time is your most precious commodity, but if you are in a regular job, most will not have the time to do what they really want, and end up feeling trapped and unfulfilled.

Start by defining what success means to you, how you intend to achieve it,. Then write it down and start taking steps to make success your reality.

Believe this: the success and freedom you desire is within your reach.

We’ll be talking about how to ensure you are successful and have the freedom to do as you please. That requires financial freedom.

Let’s get you started!

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How To Be Successful

I thought you’d love to see a great example of the power of persistence and how to be successful from none other than Macintosh! Who said cat’s don’t think? Obviously someone who does not know them. Watch these 2 short clips of the fabulous Mac closely!

In the first one, he wanted out, got to the door and stuck a paw out to open it. Not happening, so he slunk away. Does that remind you of starting to do something, and when you don’t get the result you want immediately, you give up on it?

Between both clips, Mac was hoping I would open the door for him – he tried every trick he knew, meowed, stood by the door, buttered up to me, but that did not work this time.

When he decided that I wasn’t going to help out any time soon, he makes up his mind to find his way out. Notice how he sticks his paw in the gap, and gives the door several taps until he gains some momentum and then…. voila, it’s open enough for him to walk through? It’s pretty obvious he could not get it open in one shot – he had to work at it strategically, and he did, SUCCESS!

I know this to be true: there is no such thing as instant success.

Action and Persistence are at the heart of SUCCESS.

Once we start working at it, we gain momentum, and success is in our sights. Thanks, Mac for that reminder ^_^

 

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PS: If you want to find out how to be successful, make sure you register for a blockbuster webinar with a lot of valuable information on Tuesday, Sep 11, 2012.

Don’t miss it.. ~~> Register here

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Marketing 101….. What Do They Want?

Even when you think you are providing value, there is often the temptation to think that, since it is valuable to you, it must be valuable to the other person. Not so!! The plain truth is that it simply may not be as valuable to the recipient. So, how do you know you are giving value? The answer below.

Do the opposite of what most people doASK!! Ask him/her/them/the company WHAT THEY WANT!

That’s it. It’s really that simple and is one of the most powerful questions. And generally, based on the “What’s In It For Me” common to just about anyone you will talk to, they will tell you!!!

It is mainly in the way you ask, but you will be a massively successful marketer if you give your clients WHAT THEY WANT, not what you think they want. Take yourself out of the equation and you are on your way – you can take that to the bank.

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You can Boost your SUCCESS massively!!

In this video, I share the main routes to success. You can do it the usual (and hard) way, or you can do it the easier way. Which one would you choose? I’ve chosen mine, and it isn’t number 1.

Success does leave clues – HUGE footsteps. Why not follow them? Your chances of achieving MASSIVE success is highest with a coach who is already successful! Think about it for a moment – it is generally true that you can’t give something to someone if you don’t have it yourself. You can’t help someone to success if you are not already successful in at least something that is relevant. When you are successful, you can share it. Successful people tend to like to share their knowledge – all you have to do is ASK!

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Purpose and Purposefulness

Here is a video I made that got me thinking. Check it out below.

It’s very important to know what your purpose is AND to be purposeful!

I believe that we ALL have a purpose in life, and it is our duty to find out what it is. Whatever it is, you know your own business will contribute massively to making it a reality.
To have a successful business, and not be part of the statistics of those that don’t make it (90% drop out in the first year!) you want to have the odds in your favour.

 
There are well established success principles that are used by every successful person. Wouldn’t it be far simpler to do what successful people do, instead of re-inventing the wheel all over again?

Success does leave clues – pick ‘em up!!!

 

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Skills and Knowledge

Here is what you need to get in place before you get started: this applies to anything you do.

Identify the CRITICAL skills and knowledge you need, and don’t get distracted with non-critical ones. It will delay your time, maybe enough that you never get started.

Also consider boosting your success by doing what successful people do – get a coach or mentor. And keep at it – STICKABILITY, otherwise called PERSISTENCE!

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Successful Start…. Taking Action

Today was another FIRST for me!

This is my very first video – EVER!!!! Is it perfect? Probably not! In fact, perfection can be so overrated when it prevents you from taking any action. It is a major cause of procrastination. It is then time to take the 40,000 foot view and figure out what you need to do to get where you want, and take that FIRST STEP.
Anthony Robbins has been quoted as saying that the difference between successful people and unsuccessful people is their ability to take action. That is, successful people TAKE ACTION!
Launch yourself to success online by clicking HERE.

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Customer Service and your Business

An important deciding factor in choosing between similar services or products is the customer service behind it. Since I intend to have the product for a while or continue to use the service, I would like to know that there would be some backup should I need it. As Ol’ Blue Eyes (Frank Sinatra) was reported to have said “If you think customers are not important, try doing business without them for a while.”

Without customers, you don’t have a business!

 

How do you feel when you need some help from a business or for a product that is not forthcoming? I am not happy! An ongoing example: I’d booked a business trip to New Orleans, but in the meantime, Hurricane Isaac had other ideas and was continuing to buffet Louisiana including New Orleans. The convention was cancelled at the last minute and I requested a refund. Even though I had bought cancellation insurance, the travel company and US Airways has refused to refund the ticket. To add insult to injury US Airways will claw back $150 for not going! They are still insisting that I can go to New Orleans, never mind the city has reported widespread power outages, fuel shortages and transportation issues – and I’m still supposed to go because they can fly a plane in? So they send me a survey. No prizes for guessing what I put down!! I will be transferring my business to another travel company and tell as many friends and acquaintances as possible. I will have the travel company and US Airways on my “do not touch unless absolutely necessary” list.

 

With the power of the Internet and social media, companies with both good and bad services are highlighted for all to see. It is natural for us to go along with the recommendations of people we know. These recommendations have been “prescreened”, so we take them without investigating much further. You want your business to have a good  impression – and great customer service goes a long way to making or breaking your business’ reputation. Customer service is a core value that you must pay attention to in your business.Think of it’s impact on some of the most successful companies out there – Zappos, with Tony Hsieh, Southwest Airlines and my local business supply store come to mind. I had such great service from the company I leased my previous car from that I bought the next car from them because I knew I would be well taken care of. That is what great customer service does for your business.

Consider making customer service a core value of your business, and watch it to yield great dividends and huge personal satisfaction!!!

 

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Success and Habits

My very favorite quote is by Aristotle and goes like this “We are what we reputedly do. Excellence therefore, is not an act but a habit.” I have it written everywhere!

 

We can only become experts when we have done something repeatedly over a period of time. It has been said that you require 10,000 hours to become an expert. Think of the number of hours Tiger Woods, Michael Jordan and Michael Phelps practiced their various sports. It is simply not enough to have a sudden burst of energy, go out and buy some of the best golf clubs and think you would play at PGA level. And if you practice once a week, you will still not have the expertise required. You need a high practice density to make any impact.

 

Let me give you an example: a few years ago, I lived in the Middle East and decided to explore the Red Sea with its wonderful marine life as documented by Jacques Cousteau, so I joined a scuba diving training program. Initially, I was not drawn to diving during the training, but on the last dive, it all fell in place! I enjoyed it so much, I was diving during most of my spare time: at least twice every 3 weeks, and in all kinds of situations – we did night dives, shipwreck dives, shallow and deep dives, reef and roadside dives. I came across just about everything there was to see, including sharks, and spent holidays diving in various locations including the Great Barrier Reef and Key Largo (John Pennekamp Marine Park). On the Key Largo dive, I realized that my fellow divers were very occasional divers: diving maybe once a year on their annual holiday. Because I was the most experienced, I ended up being the dive leader. I remember being somewhat uncomfortable as most of the divers were quite rusty, particularly with the safety practices, very important when you dive. I certainly would not have wanted any of these holiday divers to be the dive leader. Because we shared the Marine reserve with boats, we had to be very careful of the propellers and we needed to descend and ascend the dive in a structured manner. As we were coming up at the end of the dive, one person separated from their buddy (dive partner) and got to the surface faster and in a slightly different location than the rest of us. He was just inches away from a motor boat whizzing past! As was standard dive practice we had a marker buoy where we went diving. He came close to being chopped up because of his lack of practice and not following basic dive safety procedure!

 

It is imperative to practice whatever you want to master; to keep on doing it repeatedly until it becomes natural, and you are so good, you can do it in your sleep! You have now become successful: an expert. You will then be able to command “expert” fees. Because they have done it so often and are good at it, experts like what they do. The same principles apply in business. You want to become an expert. That means acquiring the necessary expertise in the shortest possible time.
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The Importance of Leverage in Business

Like most people, I like seeing rapid results – this creates momentum! It’s like weight loss programs – if you are on some diet, the sooner you see results, and the more substantial they are, the more likely you will be to stick with the program, especially if it is not too onerous or disruptive.
As a business person, leverage is an all-important concept to grasp and embrace. That will skyrocket your business in a heartbeat!
I have business in my genes, but not a formal business education – quite the opposite, actually, if you believe stereotypes. We in healthcare are supposed to be unable to grasp even basic business concepts and can’t be trusted to manage ourselves, so admin staff are brought in for that purpose, never mind that any other profession will hire the necessary expertise – lawyers will hire an accountant, architects will hire a lawyer! But I digress – that’s a sore point with me.
I’m an efficient person and will not take 10 steps when a project can be done in 3. I know that time is something that, once gone, you can never retrieve or relive, so why would you fritter it away unnecessarily? Time IS money, whatever it is you do.
On my current venture, once I had my goals in place, I looked over the plans – I certainly did not have the technical expertise for a lot of things, and did not want to spend years to learn and then start putting it all together, all the while not earning anything. Long before that happened, I would be discouraged. So I looked around for a way to make what I want happen faster – Bingo!
I only started posting on my blog last week, and already my name and site is ranked on top in google, and my Alexa ranking went from nowhere out of several billion pages out there to 5 million!

 

If you are serious about your success, I suggest you do the same – turbo charge your business by using leverage and start getting results today!

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